Feb 28, 2025
Technology

How AI Can Help Real Estate Agents Close More Deals

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How AI Can Help Real Estate Agents Close More Deals

The real estate market can change really fast. AI real estate agent can turn losing a potential buyer into closing the deal. 

In real estate, every second matters. Managing leads, scheduling appointments, and following up, etc. can slow you down when done manually 

All who enquire want quick responses, easy scheduling, and a personalized experience which is something that traditional methods can hardly offer.

AI in real estate has the capability to make a big difference. AI real estate agent minimizes the time taken for any task.

In this blog, we will discuss how can real estate agents use AI to reduce their daily work and increase productivity.

What is an AI Real Estate Agent?

An AI real estate agent is a virtual agent that helps real estate guys manage their entire sales process. 

Traditional real estate processes completely depend on manual follow-ups, scheduling, and lead qualification. Whereas an AI real estate agent automates tasks like engaging with potential buyers, answering inquiries and questions, scheduling appointments and property views, engaging with leads and more. 

ContactSwing provides AI real estate agent features. AI real estate agent, a virtual assistant designed specifically for real estate professionals. 

The AI voice agent works 24/7 and makes sure every lead gets an instant response. 

It talks like human with buyers, qualifies leads, answers property questions, and schedules viewing in real time.

Challenges Faced by Real Estate Agents

In the traditional real estate process, agents rely heavily on manual efforts for their daily work. 

The manual approach often leads to missed opportunities, inefficiencies, and increase in workload. 

Some of the challenges real estate agents face when following a manual process:

❌ Delayed Lead Response

While handling response manually, delay in replying the prospective buyer can happen, irrespective of the industries.

So it is given that the lead would lose interest and move on to another property, before the agent gets chance to engage.

❌ Difficulty in Qualifying Leads

At times, there can be window shoppers as well, who might take the property enquiry seriously. 

So when an agent manually sorts and answers to such queries, results in wasted resources on low-priority prospects. 

❌ Inefficient Follow-Ups

All the real estate agents would be using different channels to contact their leads. Following up the leads on different channels can get very tedious. In the process some follow ups might get missed or quite delayed. This can result in prospect losing interest. 

❌ Managing High Volumes of Inquiries

Once a listing is up in the market, hundred of enquiries can come in. Handling such a huge number manually is literally impossible. In the process agents might lose some serious opportunities.

❌ Scheduling Challenges

Coordinating property viewings between all the parties requires multiple back-and-forth communications. 

This process can lead to scheduling conflicts, delays, and lost opportunities when done manually.

❌ Limited Availability and Scalability

Real estate agents can only handle a limited number of calls and meetings in a day. Outside business hours, potential buyers may struggle to reach an agent, resulting in missed leads and lost sales opportunities.

❌ High Workload and Burnout

Manually juggling lead management, client communication, paperwork, and follow-ups can become overwhelming. This often leads to reducing overall efficiency, burnout and reduction in closing deals.

How Can Real Estate Agents Use AI?

There are numerous ways that real estate agents can take advantage of AI and increase their productivity. 

One of the most effective ways is to automate their entire workflow. This can be done with help of AI voice agents like ContactSwing.

ContactSwing provides AI real estate agent features. 

This feature automates tasks like qualifying the lead, scheduling appointments and property views, and following up with interested prospects. The tool allows the real estate agents to focus on what matters most i.e. building rapport and closing more deals faster. 

Now let’s see how can ContactSwing help with the process:

👉 Handling Property Inquiries 24/7

Most of the buyers search for properties online and submit inquiries. 

In such case, the AI real estate agent, answers all the enquires instantly. It also provides property details and answers prospect’s additional queries. 

This conversation keeps the potential buyers engaged and prevents losing interest. The tool even answers the queries outside your business hours.

👉 Qualifying Leads Automatically

As discussed earlier, there might be window shoppers dropping their queries. 

AI for real estate agents gathers information from the prospect by asking qualifying questions. Based on their responses, it filters out low-priority leads, and saving only high-quality prospects into the CRM.

👉 Scheduling Property Viewings Effortlessly

Coordinating appointments can be frustrating, especially when handling multiple clients. 

Once the AI in real estate segments the high-priority prospects, it gets in touch with them enquiring about their schedules. Based on which it automates scheduling by syncing with an agent’s calendar and sets up property visits without conflicts. 

Potential buyers receive instant confirmations via SMS or email, improving their experience and reducing no-shows. Receiving communication via various channels also increases the trust among the potential buyers.

👉 Following Up With Leads on Autopilot

Many deals fall through because of inconsistent follow-ups.

AI real estate agent ensure no lead goes cold. Based on the previous conversation, the agents automatically contacts the prospect or provide property updates or send personalized messages via voice calls, text, and email. 

The consistent engagement keeps buyers interested and improves conversion rates.

👉 Answering Common Questions Instantly

Investing in a property is a huge deal so potential buyers often have repetitive and multiple queries about pricing, property details, availability and many more. 

The AI real estate agent provides instant and accurate answers. This helps the potential buyers to make their decision faster without having to wait for the agents to respond manually.

👉 Managing Rental Property Inquiries

For agents dealing with rentals, AI for real estate agents simplifies the process by handling tenant inquiries, providing lease details, and scheduling property visits—reducing time spent on repetitive communication.

How an AI Real Estate Agent Works: A Real-Life Scenario

Let’s say Sarah, a busy real estate agent who recently listed a property. 

Without automation, she spends hours answering inquiries, following up with potential buyers, and juggling appointment scheduling. 

But with ContactSwing’s AI real estate agent, her workflow becomes seamless:

1️⃣ A potential buyer, Mark, sees Sarah’s listing online and calls for details.

ContactSwing’s AI real estate agent answers instantly, providing key details about the property in a human-like voice.

2️⃣ The AI voice agent asks Mark a few qualifying questions.

a. It determines if he is financially ready to buy, his timeline for purchasing, and his specific property preferences.

b. If Mark is a serious buyer, his information is automatically sent to Sarah’s CRM for further engagement.

c. If he is just browsing, the AI provides relevant property suggestions and schedules a follow-up at a later date.

3️⃣ Mark decides to schedule a property viewing.

a. The AI agent syncs with Sarah’s calendar and books an appointment at a convenient time.

b. A confirmation SMS and email are sent to both Sarah and Mark.

4️⃣ After the property visit, ContactSwing’s AI real estate agent follows up.

a. If Mark is interested, the AI helps schedule the next steps, like arranging a second visit or connecting him with a mortgage advisor.

b. If he needs more options, it suggests similar properties based on his preferences.

Because ContactSwing’s AI real estate agent handles all these tasks automatically, Sarah never misses a lead, saves hours of manual work, and closes deals faster.

With the help of AI in real estate, agents can improve efficiency, capture more leads, and scale their business along with reducing their work load.

Takeaway: AI Real Estate Agent

AI real estate agents are making the job easier. Instead of spending hours on calls, follow-ups, and scheduling, AI agents takes care of these tasks automatically.

This leads to quicker responses, better lead management, and more time for agents to focus on closing deals.

With AI in real estate, agents can work more efficiently—whether it’s assisting buyers, booking property viewings, or keeping leads engaged.

If you want to grow your business and never miss a lead, AI is the smart choice.

AI Real Estate Agents: F.A.Qs

How do real estate agents use AI?

Real estate agents use AI to automate routine tasks like answering property inquiries, qualifying leads, scheduling appointments, and following up with potential buyers. 

ContactSwing’s AI real estate agent helps agents respond to leads instantly, 24/7, ensuring no opportunity is missed. By integrating with CRMs, AI also organizes client data, making lead management smoother and more efficient.

What is the best use of AI in real estate?

The best use of AI in real estate is improving lead engagement and streamlining operations. AI voice agents, like ContactSwing, can handle inbound and outbound calls, qualify potential buyers, and schedule property viewings automatically. 

AI also helps analyze market trends, predict buyer intent, and personalize customer interactions, making the sales process faster and more effective.

How can I use AI to generate real estate leads?

AI can help generate real estate leads by capturing inquiries from multiple channels, following up with potential buyers, and nurturing them until they’re ready to make a purchase. 

ContactSwing’s AI real estate agent engages with prospects in real time, answers their questions, and schedules appointments—ensuring agents don’t lose leads due to delayed responses.

How can AI be used in commercial real estate?

In commercial real estate, AI can assist in lead qualification, tenant management, and market analysis. ContactSwing’s AI real estate agent can automate responses to leasing inquiries, schedule property tours, and provide insights on commercial property demand. 

AI also helps property managers track tenant interactions and lease renewals, improving operational efficiency.

Will AI replace real estate agents?

No, AI will not replace real estate agents but will enhance their productivity. While AI can automate repetitive tasks like responding to inquiries and scheduling appointments, the personal touch of a real estate agent is still essential for negotiations, building client relationships, and closing deals. 

AI in real estate acts as a support system, allowing agents to focus on high-value activitie